Author: Michelle Butrim

Question Of The Week: January 19, 2018

January 19, 2018 What are your predictions for 2018 in any of the radio, music, and/or social media fields? Jon Zellner, iHeartMedia: Radio will continue to battle perception challenges during 2018 but it should motivate us all to tell everyone our story and focus our brands on what makes us unique. We’re the #1 reach medium in America because of the unmatched companionship that we offer our listeners through the “predictable unpredictability” of our talent and we’re still the #1 mechanism for music discovery. Our programmers should focus on making our brands more than something listeners can stream in...

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FMQB FACE-OFF: Jonathan Shuford, PD WRVW/107.5 The River, Nashville and Josh Reich, Warner Bros Records VP of Top 40 Promotion & Digital Strategy

by Fred Deane Jonathan Shuford and Josh Reich have natural chemistry as evidenced by the following comfortable exchange of ideas between the two of them. Both have also exhibited a high degree of professionalism throughout their careers, and both have risen to positions of prominence at their respective companies. Shuford began his career in 2003 at WABB in Mobile, the historic secondary station that launched many a programmer’s career. In 2007, it was off to Tulsa to oversee both KTBT and KTGX. In 2012, iHeart shifted Jon to Louisville to take the reins at WNRW and WLGX. His next...

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eQB: January 12, 2018

Our Cover Story this week matches up two industry pros that have a natural chemistry and symbiosis inherent in their relationship which is overtly evident by the exchange of ideas they share in this FACE-OFF feature. Warner Bros. promo exec Josh Reich lobs questions to Jonathan Shuford, PD of The River in Nashville. For our first Programming to Win column of 2018, Robby Bridges finds inspiration in The Wizard of Oz in his quest to bring excitement to programmers who may need some rekindling of their love of radio once again. Question of the Week asks: “What is the one thing you would like to accomplish this year professionally and/or personally?” Plus, our photo flashback on the FMQB History page.

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This Week In FMQB History

January 12, 2018 Want to see yourself or someone you know on the FMQB History page? Send them old classic photos to bburke@fmqb.com. All submissions will be kept confidential. If you prefer, you may mail your photos to: Friday Morning Quarterback c/o History Photos Executive Mews, F-36 1930 East Marlton Pike Cherry Hill, NJ...

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Progamming To Win: “You had the power all along my dear” and Other Lessons Radio Can Learn from The Wizard of Oz

By Robby Bridges   Every year for the past 14 years, I get an email around January 1st from the fine editors at FMQB asking if I’d like to write a few programming columns again. This year, I paused for a moment because I was frankly surprised by the response to my last piece in September called “Radio will be stronger than ever in ten years.” My thoughts and others’ appear in Programming to Win, but I feel like most of us know to look at our turnovers, refresh our categories, how to look at research, etc. I’ve covered...

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eQB Cover Story


FMQB FACE-OFF: Jonathan Shuford, PD WRVW/107.5 The River, Nashville and Josh Reich, Warner Bros Records VP of Top 40 Promotion & Digital Strategy