Cumulus Media has announced that it flipped the frequencies of two of its Harrisburg, PA, radio stations Thursday, March 15, at 2pm ET. CHR station WWKL-FM (formerly known as HOT 93.5 FM) moved from 93.5 on the dial to 106.7, the most powerful signal in the market, as the new HOT 106.7. The 106.7 frequency had been home to Cumulus Media’s Country-formatted WZCY-FM, which segued to its new home at 93.5 as 93.5 NASH FM. HOT 106.7 FM’s strong signal of 50,000 watts will bring HOT 106.7’s CHR programming to a larger audience across the Harrisburg-York-Lancaster DMA.
Cumulus Media also announced programming enhancements at 93.5 NASH FM, which adopts the new moniker, “Your Neighborhood Country”. The new 93.5 NASH FM refocuses its music selections on more familiar, gold-based Country music, playing artists including Shania Twain, Carrie Underwood, Garth Brooks, Blake Shelton and George Strait. In addition, Afternoon On-Air Host and Program Director Charles “Chachi” Angelo moves to Mornings on the station with his Co-Host, Jenna Clay. Midday Host Alex Harley will move to Afternoons on 93.5 NASH FM, followed by NASH Nights Live in Evenings and The Blair Garner Show in Overnights.
Ron Giovanniello, RVP/Cumulus Media-Pennsylvania, said: “We want our listeners and advertisers to know that we are just moving their favorite radio stations. We have tried our very best to make this as simple as possible. The exact same HOT radio station that listeners and advertisers have loved for decades is now on the best and biggest FM signal in the entire Harrisburg-York-Lancaster, PA, DMA at 106.7 FM, allowing listeners to hear HOT everywhere. Likewise, our NASH Country radio station moves from 106.7 FM to 93.5 FM. At the same time, we are excited to launch some new programming elements to 93.5 NASH FM, including Chachi & Jenna in the Morning and Alex Harley in Afternoons. Also, 93.5 NASH FM will now play all your favorite Country music including the music that made Country great, mixed in with today’s hit Country.”
John O’Dea, Cumulus Harrisburg Programming Operations Manager and WWKL-FM PD, said: “Since 2001 when we first launched HOT we have seen the station continue to go and grow in Harrisburg. By moving HOT to the massive 106.7 signal, we now have the opportunity to reach listeners across the Harrisburg, York and Lancaster markets.”
Charles “Chachi” Angelo, WZCY-FM PD, said: “We’re excited to be live and hyper-local with the best mix of Country music in all of the neighborhoods surrounding Harrisburg and York. I have so many people to thank: Alex Harley for all of his hard work with re-imaging the new station, our Cumulus leadership for putting their faith in our programming strategy, everyone in our Promotions, Digital, and Sales departments, and our families at home for their unwavering support. I’m looking forward to getting back to mornings with my on-air partner Jenna Clay, and waking up Harrisburg and York with local stories that affect their daily lives, all while playing the best of ‘Your Neighborhood Country’.”