May 20, 2016QUESTION OF THE WEEK
|eQB COVER STORY|
|There’s a generational movement that’s been thriving inside the ranks of iHeartMedia for the past few years that has seen some of the industry’s finest young programmers upgrade their market positions and in the process take on more core responsibilities. John Mayer happens to be in the forefront of this esteemed group having served at KC101/New Haven and WRVW/Nashville before arriving at the legendary Power Pig in Tampa just over a year ago. [more]|
|PROGRAMMING TO WIN |
PUMM (Persons Using Measured Media) ReportWhat on Earth is PUMM? Why it’s one of Pat Welsh’s favorite aspects of the PPM Analysis Tool. In this week’s Programming to Win column, Pat takes a deep dive into some of the data that can be created via a PUMM report.
If you were to choose a spokesperson for your station, who in the entertainment, music or sports industries would you select and why?
[more] HOT SHOTS
John Ivey, Gwen Stefani, JB King, Lukas Forchhammer, Chad Fitzsimmons, Michael Martin, Jeff Sottolano, Heather Stas, Rob Scorpio, Jay Lil Dicky, Anthony Iovino, Mike McVay, Garth Brooks[more]
THIS WEEK IN FMQB HISTORY
Guy Zapoleon, John Boulos, Maxwell, Chris Lopes,
Jon Zellner, Steve Kingston, Elvis Duran [more]