Longtime Christian Music executive Peter York has been promoted to President of Capitol Christian Music Group (CCMG), it was announced today by CCMG CEO Bill Hearn, to whom York will continue to report. In his expanded role, York will add oversight of the creative direction and leadership development of CCMG’s Publishing and Distribution divisions to his current responsibilities of managing the company’s Label Group, which includes leading Christian Music labels Sparrow, Forefront, sixsteps, Hillsong and Jesus Culture, among others. With his promotion of York, Hearn will intensify his focus on driving the company’s strategic direction, business development initiatives and key partner relationships. Hearn will also maintain oversight of the Motown Gospel label, which is led by Ken Pennell, president Gospel Music, CCMG.
Hearn commented, “There is no music executive in the business more capable than Peter, and our company and I have greatly benefited from his outstanding contributions during our 30 years together. He possesses a unique combination of creative intelligence and commercial understanding, as well as an exceptional ability to develop strong leaders. I’m confident our new structure will increase growth opportunities and long-term stability for CCMG, and make us even more effective in serving our artists, songwriters and business partners as we move forward.”
Peter York stated “I’m grateful for the opportunity to lead the implementation of this new structure, which is designed to meet the changing needs of our artists, writers and music fans while putting more emphasis on developing the future leaders within our organization and industry. We plan to operate the Label Group, Publishing and Distribution units even more collaboratively, with seamless connectivity, improved efficiencies and creative synergies, while improving results and positioning the organization for continued success in the future.”