Tarek Al-Hamdouni has been promoted to Senior Vice President of Digital Marketing for RCA Records. Al-Hamdouni recently held the title of VP of Digital Marketing at RCA and will remain in the company’s New York headquarters.
Al-Hamdouni will continue to oversee the digital marketing staff and spearhead the online creative strategy and campaigns across the RCA Records roster. Al-Hamdouni and his 11 member team have been instrumental in the online campaigns for newer artists such as H.E.R., Becky G and Calboy as well as Justin Timberlake, Miley Cyrus, Foo Fighters and more.
“I’m incredibly grateful for this opportunity and the continued trust and support of the entire RCA Family,” says Al-Hamdouni. “It has been an absolute dream come true to play a role in the success of our stellar roster of artists and collaborate with our amazing staff over the past 10 years. I look forward to continuing the growth of our digital marketing team during this exciting time for the rapidly evolving music industry.”
John Fleckenstein, Co-President, RCA Records comments, “Tarek has proven himself an innovative leader in the digital space. He leads an all-star team that provides creative, dynamic and best-in-class digital campaigns for our roster. We operate in an ever-changing digital landscape of partners and platforms. Tarek’s deep understanding of this landscape combined with a strong passion for music sets him apart. He never forgets that it always starts with a song, an artist; and after that, it’s just about finding the perfect audience for our artists. I couldn’t be happier to see him rise at RCA. We’re proud to have him part of our executive team.”
Tarek began his career a decade ago at RCA. He graduated from Northeastern University with a BS in Music Industry in 2007.