Toby Andrews has been named General Manager of Astralwerks, one of music’s premiere dance and electronic labels for more than 25 years, it was announced today by Capitol Music Group (CMG) COO Michelle Jubelirer, to whom Andrews reports. As the head of Astralwerks, Andrews is charged with renewing the label’s historic strengths in the dance and electronic music genres and will bring an independent and international focus to the company. Astralwerks will be based for the first time in the Capitol Tower and will adopt a fully global approach to its releases and artist development, while also placing creativity and data-led strategy at the heart of its ethos. Andrews will arrive at the Tower and commence his position on May 21.
According to Michelle Jubelirer, “Toby is the ideal executive to lead Astralwerks in the years ahead. He is widely admired and respected throughout the industry, particularly in the Dance and Electronic space, and is known for his abilities in artist development and for cultivating strong relationships with creators and other talent to achieve success. All of us at CMG welcome him to the Tower and congratulate him on his appointment.”
Toby Andrews said, “I’m honored to have been given the opportunity to continue the legacy of a label I’ve admired for years. The recorded music space for electronic artists has changed so much in the past few years and I’m excited to bring a truly artist-first, international approach to Astralwerks. Thanks to Steve Barnett, Michelle Jubelirer and Geoff Harris for their support and belief in a bold new era for the label.”
Prior to leading Astralwerks, Andrews served as General Manager of International Marketing for Sony Music International, based in London. While there, he oversaw the campaigns of Martin Garrix, Kygo and Jean-Michel Jarre amongst many others. In this time Jean-Michel received his first Grammy nomination, and Kygo & Garrix sold more than 30 million singles between them. In January 2018, Andrews was also placed on the prestigious Forbes 30 Under 30 list for Media & Marketing. Before this, Andrews ran the London office of public relations firm Get In, where he created and executed a slew of campaigns for clients that included Belgian festival Tomorrowland, Avicii (“Levels”), Martin Solveig (“Hello”), and Porter Robinson.